In March 2020, I was brought on board in a freelance capacity by the team at Lead Balloon Studios in order to head a character design project. The design was for a CGI mascot as preliminary work for an advertising campaign pitch for Leicester City Football Club, based on their mascot 'Filbert Fox'.
The CGI character model by Lead Balloon Studios was used to illustrate several marketing concepts including snapchat filters, gifs and children's activity booklets.